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<a href="Emotions.html">6.9 Emotions</a>
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6.9.1 Greed
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<a name="Topic19"></a>
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<span class=outlineNumberFirst>6.9.1 </span><span class=topicLineFirst>Greed</span>
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<div class="topicTextNotes"><div align="left"><font face="Times New Roman" size="5"><span style="font-size:18pt"><b>Something not
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needed</b></span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="3"><span style="font-size:12pt">Greed is when I
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want something that I do not really need. I want it just to possess it. So what is
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the value of that? A common reason is to be able to boast and show off to others, hence
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increasing my sense of identity (my sense of control is also enhanced because I have it and they
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do not). </span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="5"><span style="font-size:18pt"><b>Something for
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nothing</b></span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="3"><span style="font-size:12pt">Greed is also a
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form of </span></font><a href="Hope.html#Topic18" ><font face="Times New Roman" size="3"><span style="font-size:12pt">hope</span></font></a><font
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face="Times New Roman" size="3"><span style="font-size:12pt"> where the expected reward is typically
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far in excess of the time
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and cost expected to be invested. It is very commonly leveraged in many kinds of persuasion.
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Just look at the use of the word 'free' in advertising. Look at the stimulation of greed in many
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forms of selling, get-rich-quick schemes and gambling. </span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="3"><span style="font-size:12pt">It typically involves
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making the other person believe that they are getting an incredible bargain
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(often without your apparent knowledge). Of course, they don't get what they had hoped for,
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but they will do a great deal for you if they think you can give them something for virtually
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nothing.</span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="6"><span style="font-size:24pt"><b>So what?</b></span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="3"><span style="font-size:12pt">Stimulate greed
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by dangling something desirable just out of reach perhaps letting the other
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person get a taste of it from time to time. Show how other people might just get it instead of
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them. Then when they are desperate for it, use getting it as a condition for you getting what you
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really want.</span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="3"><span style="font-size:12pt">Be aware of what
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greed feels like in yourself. If you let it get the better of you, you are likely to
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end up paying what you can't afford for what you really don't need.</span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="4"><span style="font-size:14pt"><b>Gambling dens</b></span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="3"><span style="font-size:12pt">As a very real
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example of managed hope in action, look no further than the nearest casino or
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gambling parlor. Casinos dangle large sums and glittering prizes whilst making the hoping as
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pleasant as possible with salubrious surroundings, free drinks, attractive members of the
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opposite sex and so on.</span></font><span></span></div>
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<div align="left"><font face="Times New Roman" size="3"><span style="font-size:12pt">The gamblers are
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trapped in a cocoon of warmth as their money is steadily leeched away from
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them (note how the reality of money itself is hidden behind tokens and credit, preventing the
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unreality bubble from being burst).</span></font><span></span></div></div>
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<div class="footerText">Dissertation of Paul L. Jansen Ph.D., MBA</div>
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<span>Last updated:</span>
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<span>19-8-2005</span>
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